Pinteresting has become the newest adjective which is used in conjunction with the hottest social media site
pinteresting
It is used to describe something that holds your interest or grabs your attention on Pinterest, thus Pinteresting.
When I first received my Pinterest invite I didn’t know what was so amazing about it, just that other people thought it was pretty darn cool. You may have had a similar experience. As you start following people and coming across really neat, creative Pinteresting ways to do everything from make simple gifts for Mother’s Day to create furniture out of pallets, you get to see what all the fuss is about.
When you are using your Pinterest blog to build your brand and perhaps support your attraction marketing, you want people to acknowledge that what you are posting is Pinteresting. They show this clearly by “liking” your pin and “re-pinning” your pin. I remember the first time a pin I posted got repinned over 100 times. I was so excited, high-fiving my husband, fist/paw bumping the cat… Oh yes! I felt great.
There is a validation in being recognized by others as sharing something of value on a social media site. It affirms that what you have created or deemed interesting is also desirable by others. In Maslow’s Hierachy of needs, this would fall under the “Belonging” category, even edging into “Self-Esteem” as you are being recognized for your contribution.
One of the coolest things about being Pinteresting is there is a lot of room to be unique and express yourself. As one popular saying says, “Be yourself; everyone else is already taken.” There is no need to pretend to be someone you are not. Pin and repin what interests you. Other folks who are interested in the same things will find you.
It may take time and consistency and you need to make sure you are following the right people to get the best ideas. You also want to test before you re-pin to make sure that your pin actually goes to a website and isn’t inadvertently taking someone to an affiliate Amazon.com site.
You may also find some of your best original pins come from your videos, blog articles, and personal photos. Additionally, the next best kind of pins are the ones that come directly from a website – rather than a re-pin. You will get some of your best material from groups that you like on Facebook or forums that you belong to or other people’s blogs that you follow. Be the first to pin a beautiful garden design or Pinteresting allergy relief tips. This boosts your credibility and thus the number of followers you have.
Don’t forget videos. They can be played directly in your Pinterest blog and are a wonderfully quick way to share your message. The most viewed videos are going to be less than five minutes long, even better at around two minutes. Think Pinteresting sound bites and Super Bowl Commercials.
Before you know it, people will be saying, “Isn’t that Pinteresting?” and they will be talking about you.
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